base the price on…
简明释义
将价格建立在…基础上
英英释义
To determine the cost of a product or service according to a specific factor or criteria. | 根据特定因素或标准来确定产品或服务的价格。 |
例句
1.The contractor decided to base the price on the materials used.
承包商决定根据所用材料来定价。
2.The company bases the price on the quality of the product.
该公司根据产品质量来定价。
3.They usually base the price on customer demand and supply.
他们通常根据客户需求和供应来定价。
4.We will base the price on the current market trends.
我们将根据当前市场趋势来定价。
5.Our team will base the price on the project's complexity.
我们的团队将根据项目的复杂性来定价。
作文
In today's competitive market, businesses must carefully consider how they set their prices in order to attract customers while also maintaining profitability. One common strategy is to base the price on various factors such as production costs, market demand, and competitor pricing. By analyzing these elements, companies can determine a fair and effective price point that appeals to consumers. For instance, when a company produces a new gadget, it first evaluates the total expenses involved in its creation, including materials, labor, and overhead. This cost analysis allows the business to base the price on the actual investment made in the product. If the production cost is high, the company might need to set a higher selling price to ensure that they cover their expenses and make a profit. Conversely, if the production costs are low, the company may choose to offer the product at a lower price to gain a competitive edge in the market.Moreover, market demand plays a crucial role in pricing strategies. Businesses often conduct market research to understand consumer preferences and behaviors. If there is a high demand for a particular product, a company might base the price on the willingness of consumers to pay more. For example, during the launch of a highly anticipated smartphone, companies often set a premium price due to the excitement and eagerness of consumers to own the latest technology. This approach not only maximizes profits but also helps to establish a brand's prestige.On the other hand, if the demand for a product is low, businesses may need to reconsider their pricing strategy. They might choose to base the price on competitor pricing to remain relevant in the market. If similar products are priced lower by competitors, a company may have to reduce its prices to avoid losing potential customers. This tactic can be particularly effective in industries where products are perceived as interchangeable, such as in the case of grocery items or household goods.Additionally, external factors such as economic conditions and seasonal trends can influence pricing decisions. For instance, during an economic downturn, consumers tend to be more price-sensitive, prompting businesses to base the price on the current financial climate. Companies may offer discounts or promotions to entice customers to purchase their products despite the challenging economic environment. Similarly, seasonal trends can affect pricing; for example, retailers often base the price on the time of year, marking down winter clothing in the spring to clear out inventory.In conclusion, effectively setting prices is a complex process that requires a thorough understanding of various influencing factors. By choosing to base the price on production costs, market demand, competitor pricing, and external economic conditions, businesses can develop a pricing strategy that not only attracts customers but also ensures profitability. Ultimately, the ability to adapt pricing strategies based on these factors can significantly impact a company's success in the marketplace.
在当今竞争激烈的市场中,企业必须仔细考虑如何设定价格,以吸引客户,同时保持盈利能力。一种常见的策略是根据……定价各种因素,如生产成本、市场需求和竞争对手定价。通过分析这些元素,公司可以确定一个公平有效的价格点,以吸引消费者。例如,当一家公司生产一种新小工具时,它首先评估其创造过程中的总费用,包括材料、劳动力和间接费用。这种成本分析使企业能够根据……定价产品的实际投资。如果生产成本高,公司可能需要设定一个较高的销售价格,以确保覆盖费用并获得利润。相反,如果生产成本低,公司可能会选择以较低的价格提供产品,以在市场上获得竞争优势。此外,市场需求在定价策略中起着至关重要的作用。企业通常进行市场调研,以了解消费者的偏好和行为。如果某一产品的需求很高,公司可能会根据……定价消费者愿意支付的更高价格。例如,在一款备受期待的智能手机发布期间,由于消费者渴望拥有最新技术,企业往往会设定一个高价。这种方法不仅最大化了利润,还帮助建立品牌的声望。另一方面,如果某一产品的需求低,企业可能需要重新考虑其定价策略。他们可能选择根据……定价竞争对手的定价,以保持在市场上的相关性。如果竞争对手的类似产品定价较低,公司可能不得不降低价格,以避免失去潜在客户。这种策略在产品被视为可互换的行业中尤其有效,例如杂货商品或家居用品。此外,经济条件和季节性趋势等外部因素也会影响定价决策。例如,在经济衰退期间,消费者往往对价格更敏感,这促使企业根据……定价当前的金融气候。公司可能会提供折扣或促销活动,以吸引客户在困难的经济环境中购买其产品。同样,季节性趋势也会影响定价;例如,零售商通常会根据……定价一年中的时间,在春季降价冬季服装以清理库存。总之,有效地设定价格是一个复杂的过程,需要深入理解各种影响因素。通过选择根据……定价生产成本、市场需求、竞争对手定价和外部经济条件,企业可以制定出一种不仅吸引客户而且确保盈利的定价策略。最终,根据这些因素调整定价策略的能力可以显著影响公司的市场成功。
相关单词