branding

简明释义

英[ˈbrændɪŋ]美[ˈbrændɪŋ]

n. 品牌化，品牌术

v. 在……上加商标；使显得独一无二（brand 的现在分词）

n. （Branding）人名；（德）布兰丁

英英释义

单词用法

同义词

反义词

例句

1.Then there’s a branding problem.

这里有一个品牌的问题。

2.For retailers and others, the advantage is branding.

对于零售商和其他人来说，其优势是品牌。

3.“Branding is a necessity for our company, ” Mr. Guo said.

“在我们公司，品牌营销是一种必需品。”郭先生说。

4.It is argued, stripping cartons of their branding will trigger no mass movement to quit.

有人认为，剥离纸盒上的品牌标识不会让大多数人戒烟。

5.I'm writing about branding.

我想写品牌话题的文章。

6.He has fused high technology with design, branding, and fashion.

他将高新科技与设计，品牌，时尚结合起来。

7.Got any branding tips you'd like to share?

想记下任何你想分享的品牌提示么？

8.They invested heavily in branding to enhance their public image.

他们在品牌塑造上投入了大量资金，以提升公众形象。

9.The new branding strategy focuses on sustainability and eco-friendliness.

新的品牌策略专注于可持续性和环保。

10.Good branding can create customer loyalty and trust.

良好的品牌塑造可以创造客户忠诚度和信任感。

11.Effective branding helps a company stand out in a crowded market.

有效的品牌塑造帮助公司在竞争激烈的市场中脱颖而出。

12.The company's branding reflects its core values and mission.

公司的品牌塑造反映了其核心价值观和使命。

作文

In today's competitive market, the concept of branding (品牌) has become more crucial than ever. Companies are not just selling products; they are selling identities and experiences. A strong branding (品牌) strategy helps businesses differentiate themselves from their competitors and build loyalty among their customers. This essay will explore the significance of branding (品牌), its components, and how it impacts consumer behavior.Firstly, branding (品牌) is essential for establishing a unique presence in the market. When consumers think of a product category, certain brands come to mind immediately. For instance, when we think of smartphones, brands like Apple and Samsung dominate the conversation. This immediate recognition is a result of effective branding (品牌). It allows companies to create a distinctive image that resonates with their target audience. The visual elements of branding (品牌), such as logos, colors, and typography, play a significant role in this process. These elements help convey the brand's personality and values, making it easier for consumers to connect emotionally.Moreover, branding (品牌) creates trust and credibility. In an age where consumers are bombarded with choices, a well-established brand can stand out as a reliable option. When people recognize a brand they trust, they are more likely to make a purchase. For example, consider the case of Coca-Cola. The company's consistent branding (品牌) over the years has made it one of the most recognized brands globally. Consumers associate Coca-Cola with quality and enjoyment, which fosters loyalty and repeat purchases.Another critical aspect of branding (品牌) is its ability to influence consumer behavior. A strong brand can evoke emotions and create a sense of belonging among its customers. For instance, Nike's branding (品牌) is not just about selling athletic wear; it promotes a lifestyle and encourages individuals to push their limits. The 'Just Do It' slogan resonates deeply with consumers who aspire to achieve their goals. This emotional connection drives customer loyalty and encourages word-of-mouth marketing, which is invaluable in today’s digital age.Furthermore, branding (品牌) extends beyond the product itself. It encompasses the entire customer experience, from the first interaction with the brand to post-purchase support. Companies that prioritize customer service and engagement as part of their branding (品牌) strategy are more likely to foster long-term relationships with their customers. For instance, brands like Zappos are known for their exceptional customer service, which enhances their overall branding (品牌) and sets them apart from competitors.In conclusion, the importance of branding (品牌) in today's marketplace cannot be overstated. A strong branding (品牌) strategy helps businesses establish a unique identity, build trust, and influence consumer behavior. As companies continue to navigate an ever-changing market landscape, investing in branding (品牌) will be essential for long-term success. Understanding and implementing effective branding (品牌) strategies can ultimately lead to increased customer loyalty, higher sales, and a stronger market presence.

在当今竞争激烈的市场中，branding（品牌）这一概念变得比以往任何时候都更加重要。公司不仅仅是在销售产品；他们正在销售身份和体验。强大的branding（品牌）策略帮助企业与竞争对手区分开来，并在客户中建立忠诚度。本文将探讨branding（品牌）的重要性、其组成部分以及它如何影响消费者行为。首先，branding（品牌）对于在市场上建立独特的存在至关重要。当消费者想到某个产品类别时，某些品牌会立即浮现在脑海中。例如，当我们想到智能手机时，苹果和三星等品牌主导了谈话。这种即时识别是有效的branding（品牌）的结果。它使公司能够创建一个与目标受众产生共鸣的独特形象。branding（品牌）的视觉元素，如标志、颜色和排版，在这个过程中发挥着重要作用。这些元素帮助传达品牌的个性和价值观，使消费者更容易情感联系。此外，branding（品牌）建立信任和信誉。在一个消费者被选择淹没的时代，一个良好建立的品牌可以作为可靠的选择脱颖而出。当人们认同一个他们信任的品牌时，他们更有可能进行购买。例如，考虑可口可乐的案例。多年来，该公司的持续branding（品牌）使其成为全球最知名的品牌之一。消费者将可口可乐与质量和享受联系在一起，这促进了忠诚度和重复购买。branding（品牌）的另一个关键方面是其影响消费者行为的能力。强大的品牌可以唤起情感，并在客户中创造归属感。例如，耐克的branding（品牌）不仅仅是销售运动服；它推广一种生活方式并鼓励个人挑战自我。‘Just Do It’的口号深深打动那些渴望实现目标的消费者。这种情感联系推动了客户忠诚度，并鼓励口碑营销，这在当今数字时代是无价的。此外，branding（品牌）超越了产品本身。它涵盖了整个客户体验，从与品牌的第一次互动到购买后的支持。那些将客户服务和参与作为其branding（品牌）策略的一部分的公司，更有可能与客户建立长期关系。例如，Zappos因其卓越的客户服务而闻名，这增强了其整体branding（品牌），使其在竞争对手中脱颖而出。总之，branding（品牌）在当今市场中的重要性不容小觑。强大的branding（品牌）策略帮助企业建立独特身份、建立信任并影响消费者行为。随着公司继续在不断变化的市场环境中航行，投资于branding（品牌）将是长期成功的关键。理解和实施有效的branding（品牌）策略最终可以带来客户忠诚度的提高、更高的销售额和更强的市场存在感。