narrowcasting

简明释义

英[ˈnærəʊkɑːstɪŋ]美[ˈnæroˌkæstɪŋ]

n. 窄播，窄带广播

v. 小范围播送（narrowcast 的 ing 形式）

英英释义

单词用法

同义词

反义词

例句

1.First, narrowcasting means that television channels are seen by an increasingly narrow segment of the audience.

首先，窄播意味着越来越少的观众收看电视频道。

2.Broadcasting contributes to a very huge segment of the mass media, and broadcasting to a very narrow range of audience is called narrowcasting.

广播会导致一个巨大的大众媒体，广播非常狭窄的范围的观众称为窄播。

3.Slivercasing, or narrowcasting, is the transmission of video programming to a niche audience, often through relatively inexpensive means like streaming video over high-speed connections.

窄播就是将视频节目传输给一小群人，通常是通过比较便宜的手段，如在高速连接上传送流式视频实现的。

4.Slivercasing, or narrowcasting, is the transmission of video programming to a niche audience, often through relatively inexpensive means like streaming video over high-speed connections.

窄播就是将视频节目传输给一小群人，通常是通过比较便宜的手段，如在高速连接上传送流式视频实现的。

5.The narrowcasting formula of reliable on FCT test system was calculated based on probability theory.

应用概率理论推导出钻井油气层测试器系统的可靠度精确计算公式。

6.The company implemented narrowcasting in its digital signage to display content relevant to specific locations.

公司在其数字标牌中实施了窄播，以显示与特定地点相关的内容。

7.The marketing team decided to use narrowcasting to target specific demographics for their new product launch.

营销团队决定使用窄播来针对特定人群进行新产品发布。

8.With the rise of social media, narrowcasting has become an essential strategy for brands to engage with niche audiences.

随着社交媒体的兴起，窄播已成为品牌与小众受众互动的重要策略。

9.By employing narrowcasting, the restaurant was able to attract more local customers with tailored promotions.

通过采用窄播，这家餐厅能够通过量身定制的促销活动吸引更多本地顾客。

10.The school used narrowcasting to communicate important announcements to students in different departments.

学校利用窄播向不同系的学生传达重要公告。

作文

In the age of information overload, where consumers are bombarded with countless messages daily, the concept of Narrowcasting (狭播) has emerged as a powerful strategy for marketers and content creators. Unlike traditional broadcasting, which aims to reach a broad audience, Narrowcasting focuses on delivering tailored messages to specific groups of people. This approach allows brands to connect more deeply with their target demographics, enhancing engagement and driving conversion rates.The rise of digital media has significantly contributed to the effectiveness of Narrowcasting (狭播). With platforms like social media, streaming services, and targeted advertising, businesses can now segment their audiences based on various criteria, including interests, behaviors, and demographics. For instance, a fitness brand might use Narrowcasting to target health-conscious individuals aged 18-35 by creating content that resonates with their lifestyle, such as workout videos or nutrition tips. By honing in on a specific audience, the brand increases the likelihood that its message will be relevant and impactful.Moreover, Narrowcasting (狭播) enables organizations to utilize data analytics to refine their strategies continually. By analyzing user engagement metrics, companies can assess which types of content perform best among different segments. This data-driven approach allows them to adjust their messaging and delivery methods to optimize results. For example, if a particular ad campaign targeting millennials generates high engagement, the brand can invest more resources into similar campaigns, further enhancing its reach and effectiveness.Another significant advantage of Narrowcasting (狭播) is the potential for building community. When brands create content that speaks directly to the needs and interests of a specific group, they foster a sense of belonging among their audience. This connection can lead to increased brand loyalty, as consumers feel understood and appreciated. For example, niche communities on platforms like Reddit often thrive on Narrowcasting, where users share specialized content that caters to their unique interests, whether it's a specific hobby, profession, or lifestyle choice.However, while Narrowcasting (狭播) offers numerous benefits, it also presents challenges. One of the primary concerns is the risk of alienating potential customers who may not fit neatly into predefined categories. Brands must strike a balance between targeting specific groups and ensuring their messaging remains inclusive. Additionally, as audiences become more aware of targeted marketing tactics, there is a growing demand for transparency and authenticity. Consumers are increasingly skeptical of brands that rely too heavily on data analytics without considering the human element of their messaging.In conclusion, Narrowcasting (狭播) represents a shift in how brands communicate with their audiences in an increasingly fragmented media landscape. By focusing on specific segments, businesses can create more meaningful connections and drive better results. However, success in Narrowcasting requires a thoughtful approach that prioritizes inclusivity and authenticity. As technology continues to evolve, the ability to harness the power of Narrowcasting will likely become even more critical for brands looking to stand out in a crowded marketplace.

在信息过载的时代，消费者每天都被无数信息轰炸，狭播（narrowcasting）的概念作为市场营销人员和内容创作者的一种强大策略应运而生。与传统的广播（broadcasting）旨在覆盖广泛受众不同，狭播专注于向特定群体传递量身定制的信息。这种方法使品牌能够与目标人群建立更深层次的联系，从而增强参与感并推动转化率。数字媒体的崛起显著提升了狭播（narrowcasting）的有效性。通过社交媒体、流媒体服务和定向广告等平台，企业现在可以基于兴趣、行为和人口统计等各种标准对其受众进行细分。例如，一家健身品牌可能会利用狭播来针对18至35岁的健康意识强烈的人群，创造与他们生活方式相关的内容，如锻炼视频或营养建议。通过聚焦特定受众，品牌增加了其信息相关性和影响力的可能性。此外，狭播（narrowcasting）使组织能够利用数据分析不断优化其策略。通过分析用户参与度指标，公司可以评估不同细分市场中哪种类型的内容表现最佳。这种数据驱动的方法使他们能够调整信息和传播方式，以优化结果。例如，如果针对千禧一代的某个广告活动产生了高参与度，品牌可以将更多资源投入到类似的活动中，从而进一步增强其覆盖面和有效性。狭播（narrowcasting）的另一个显著优势是建立社区的潜力。当品牌创造直接回应特定群体需求和兴趣的内容时，它们在受众中培养了一种归属感。这种联系可以导致品牌忠诚度的提高，因为消费者感到被理解和重视。例如，像Reddit这样的平台上的小众社区往往依靠狭播蓬勃发展，用户分享迎合其独特兴趣的专业内容，无论是特定的爱好、职业还是生活方式选择。然而，虽然狭播（narrowcasting）提供了许多好处，但也存在挑战。其中一个主要问题是有可能疏远那些不完全符合预设类别的潜在客户。品牌必须在针对特定群体和确保其信息保持包容性之间取得平衡。此外，随着受众对定向营销策略的认识日益增强，人们对透明度和真实性的需求也在增长。消费者越来越怀疑那些过于依赖数据分析而不考虑信息人性化的品牌。总之，狭播（narrowcasting）代表了品牌在日益碎片化的媒体环境中与受众沟通方式的转变。通过关注特定细分市场，企业可以创造更有意义的联系并推动更好的结果。然而，在狭播中取得成功需要一种以包容性和真实性为优先的深思熟虑的方法。随着技术的不断发展，利用狭播的能力对于希望在竞争激烈的市场中脱颖而出的品牌来说，可能变得更加关键。