misbrand

简明释义

英[ˌmɪsˈbrænd]美[mɪsˈbrænd]

vt. 贴错标签；贴假商标于

英英释义

单词用法

同义词

反义词

例句

1.Some foods with novel ingredients also bear claims that misbrand the product.

一些含有新成分的食品也承担误贴标签的索赔。

2.Some foods with novel ingredients also bear claims that misbrand the product.

一些含有新成分的食品也承担误贴标签的索赔。

3.If a company misbrands its product, it could face severe penalties.

如果一家公司误标其产品，可能会面临严厉的处罚。

4.The company was sued for attempting to misbrand its products as organic when they were not.

该公司因试图将其产品误标为有机而被起诉。

5.Consumers have the right to report any instances where a brand may misbrand their items.

消费者有权报告任何品牌可能误标其商品的情况。

6.Misleading labels can lead to accusations of misbranding in the food industry.

误导性标签可能会导致食品行业被指控误标。

7.The watchdog organization monitors businesses to prevent them from misbranding their goods.

监督机构监测企业，以防止它们误标商品。

作文

In today's fast-paced consumer market, the concept of branding has become more important than ever. Companies invest millions of dollars in creating a unique identity for their products, aiming to build trust and loyalty among consumers. However, with this emphasis on branding comes the risk of misbranding, a term that refers to the practice of misleading consumers about the nature or quality of a product. This can occur through false advertising, incorrect labeling, or even the use of deceptive marketing strategies. Understanding the implications of misbranding is crucial for both businesses and consumers alike.Firstly, let's explore what it means to misbrand a product. When a company misbrands its goods, it often leads to consumer confusion and distrust. For instance, if a food product is labeled as 'organic' but contains non-organic ingredients, consumers who are health-conscious may feel deceived. This not only affects the company's reputation but can also have legal consequences. Regulatory bodies like the Food and Drug Administration (FDA) in the United States impose strict guidelines to prevent misbranding. Companies found guilty of misbranding may face fines, recalls, or even lawsuits from consumers.Moreover, misbranding has significant implications for consumer safety. In the case of pharmaceuticals, accurate labeling is critical. A medication that is misbranded could lead to severe health risks if patients are unaware of potential side effects or interactions with other drugs. Therefore, the responsibility lies not only with companies to ensure their branding is accurate but also with consumers to remain vigilant and informed.On the other hand, misbranding can also impact market competition. When one company engages in misbranding, it creates an uneven playing field. Competitors who adhere to ethical branding practices may find themselves at a disadvantage, as consumers might be swayed by misleading advertisements. This can stifle innovation and discourage businesses from investing in quality products, as the focus shifts to deceptive marketing tactics instead.To combat misbranding, consumers must educate themselves about the products they purchase. Reading labels, researching brands, and being aware of common marketing tricks can help consumers make informed choices. Additionally, regulatory agencies must continue to enforce laws against misbranding to protect consumers and ensure fair competition in the marketplace.In conclusion, the issue of misbranding is a significant concern in today's economy. It not only affects consumer trust and safety but also impacts the integrity of the market. By understanding the consequences of misbranding and taking proactive steps to avoid it, both consumers and companies can contribute to a healthier and more transparent marketplace. Ultimately, fostering a culture of honesty in branding will benefit everyone involved, leading to better products and happier consumers.

在当今快速发展的消费市场中，品牌的概念比以往任何时候都重要。公司在为其产品创造独特身份方面投入了数百万美元，旨在建立消费者的信任和忠诚。然而，随着对品牌的重视，出现了误标（misbranding）的风险，这个术语指的是误导消费者关于产品性质或质量的做法。这种情况可能通过虚假广告、不正确的标签，甚至使用欺骗性的营销策略发生。理解misbranding的含义对企业和消费者都是至关重要的。首先，让我们探讨一下对产品进行misbrand的含义。当一家公司misbrand其商品时，通常会导致消费者的困惑和不信任。例如，如果一种食品产品被标记为“有机”，但实际上含有非有机成分，那么那些关注健康的消费者可能会感到被欺骗。这不仅影响公司的声誉，还可能带来法律后果。像美国食品药品监督管理局（FDA）这样的监管机构对防止misbranding施加严格的指导方针。被发现犯有misbranding的公司可能面临罚款、召回，甚至来自消费者的诉讼。此外，misbranding对消费者安全也有重大影响。在制药行业，准确的标签至关重要。一种被misbranded的药物可能导致严重的健康风险，因为患者可能不知道潜在的副作用或与其他药物的相互作用。因此，确保品牌准确不仅是公司的责任，也是消费者保持警惕和知情的责任。另一方面，misbranding也会影响市场竞争。当一家公司从事misbranding时，它会造成不平等的竞争环境。遵循道德品牌实践的竞争对手可能会发现自己处于劣势，因为消费者可能会被误导的广告所左右。这可能抑制创新，并使企业不愿意投资于优质产品，因为重点转向欺骗性的营销策略。为了打击misbranding，消费者必须教育自己所购买的产品。阅读标签、研究品牌以及了解常见的营销技巧可以帮助消费者做出明智的选择。此外，监管机构必须继续执行反对misbranding的法律，以保护消费者并确保市场的公平竞争。总之，misbranding问题在当今经济中是一个重要的关注点。它不仅影响消费者的信任和安全，还影响市场的诚信。通过理解misbranding的后果并采取积极措施避免它，消费者和公司都可以为更健康、更透明的市场做出贡献。最终，培养品牌诚实文化将使所有相关方受益，导致更好的产品和更快乐的消费者。