roadshow

简明释义

[ˈrəʊdʃəʊ][ˈroʊdʃoʊ]

n. 巡回演出;巡回竞选宣传

复 数 r o a d s h o w s

英英释义

A roadshow is a series of presentations made in various locations to promote a product, service, or investment opportunity, often aimed at potential clients or investors.

路演是指在不同地点进行的一系列演示,旨在推广产品、服务或投资机会,通常针对潜在客户或投资者。

单词用法

investor roadshow

投资者路演

promotional roadshow

推广路演

national roadshow

全国路演

roadshow presentation

路演展示

roadshow tour

路演巡演

roadshow event

路演活动

roadshow schedule

路演日程

roadshow materials

路演材料

同义词

presentation

演示

The company held a presentation to attract new investors.

公司举行了一场演示会以吸引新投资者。

tour

巡回

The band is going on a tour to promote their new album.

乐队将进行巡回演出以推广他们的新专辑。

showcase

展示

The startup organized a showcase to highlight their innovative products.

这家初创公司组织了一场展示会,以突出他们的创新产品。

demonstration

演示

There will be a demonstration of the new software at the conference.

会议上将有新软件的演示。

反义词

quiet presentation

静态展示

The company decided to hold a quiet presentation instead of a roadshow to avoid public scrutiny.

公司决定举办一个静态展示,而不是路演,以避免公众审查。

private meeting

私人会议

After the roadshow, they scheduled a private meeting with potential investors.

在路演之后,他们安排了与潜在投资者的私人会议。

例句

1.That started a global roadshow which reached Europe by the end of the week, and will then move on to America.

全球路演由此揭开,下周末将到达欧洲,然后将继续转移到美国。

2.More specifically, it has canceled next week's planned roadshow and is reassessing its timing on a "week by week basis."

更具体地说,它已经取消了原定于下周举行的公开路演,并正在“以周为周期”重新评估其上市时机。

3.Tim and Arianna have been on a roadshow of sorts, explaining the new content strategy to the public.

蒂姆和阿里安娜一直在以各种各样的路演,向公众解释新的内容策略。

4.The roadshow will be decisive.

路演是决定性的。

5.Mr Ramesh's seven-city roadshow to canvas public views was unusual.

拉梅什巡回经过7个城市来征求公众意见,此举非同寻常。

6.Even the David Cameron and Nick Clegg travelling roadshow has lost its zest.

即便是卡梅隆和克莱格的巡回演说,也黯然失色了。

7.Thompson was shopping with her boyfriend Chris Davies, 23, when they visited a Samsung roadshow and she was invited to have a go at breaking the record.

汤普森当时正在跟她23岁的男朋友克里斯·戴维斯购物,当他们参观三星的路演时,她被邀请去试一试打破世界纪录。

8.And the Antiques Roadshow has paid dividends to small dealers as well.

和古董巡回秀已给小的经销商带来好处。

9.We are planning a roadshow to promote our new app across several cities.

我们计划在几个城市举办一场路演以推广我们的新应用程序。

10.The tech startup launched a nationwide roadshow to attract venture capital.

这家科技初创公司发起了一场全国范围的路演以吸引风险投资。

11.The company organized a roadshow to showcase its new products to potential investors.

公司组织了一场路演,以向潜在投资者展示其新产品。

12.The roadshow included presentations, demos, and Q&A sessions with the audience.

这场路演包括演示、演示和与观众的问答环节。

13.During the roadshow, the team received valuable feedback from customers.

路演期间,团队收到了客户的宝贵反馈。

作文

In today's fast-paced world, businesses are constantly seeking innovative ways to connect with their audiences. One such method that has gained popularity is the roadshow. A roadshow is essentially a series of presentations or events held in multiple locations, aimed at promoting a product, service, or idea. This marketing strategy allows companies to reach potential clients directly and engage them in a personal manner. By traveling to various cities or regions, businesses can showcase their offerings in front of a diverse audience, creating a more impactful experience than traditional advertising methods. The concept of a roadshow is not new; it has been used for decades by companies in various industries, including finance, technology, and entertainment. For instance, in the finance sector, companies often organize roadshows to attract investors before launching an initial public offering (IPO). During these events, executives present their business plans, financial projections, and growth strategies, allowing potential investors to ask questions and gain insights into the company’s future. This face-to-face interaction builds trust and credibility, which are crucial in attracting investment. Similarly, technology companies frequently conduct roadshows to unveil new products or services. These events enable them to demonstrate their innovations live, allowing attendees to experience the products firsthand. For example, a software company might hold a roadshow in various cities to showcase its latest application, providing live demonstrations and hands-on experiences for potential customers. This direct engagement helps to create excitement and buzz around the product, increasing the likelihood of sales. Moreover, roadshows are not limited to corporate settings; they can also be utilized for educational purposes. Universities and educational institutions often organize roadshows to promote their programs and recruit students. By visiting different schools and communities, they can provide information about their courses, scholarship opportunities, and campus life. This personal touch can significantly influence a student’s decision when choosing where to pursue their education. The success of a roadshow largely depends on careful planning and execution. Companies must identify the right locations, target audience, and messaging to ensure maximum impact. Additionally, effective marketing and promotion of the roadshow itself are essential to attract attendees. Utilizing social media, email campaigns, and local partnerships can help generate interest and drive attendance. In conclusion, a roadshow is a powerful marketing tool that allows businesses to engage with their audience directly and effectively. Whether for investment purposes, product launches, or educational outreach, roadshows have proven to be an effective way to communicate key messages and build relationships. As companies continue to adapt to changing market dynamics, the importance of personal engagement through strategies like roadshows will only grow. This approach not only enhances brand visibility but also fosters a deeper connection with potential customers, ultimately leading to greater success in the competitive landscape of today’s business world.

在当今快节奏的世界中,企业不断寻找创新的方法与受众建立联系。其中一种越来越受欢迎的方法就是路演路演本质上是一系列在多个地点举行的演示或活动,旨在推广产品、服务或理念。这种营销策略使公司能够直接接触潜在客户,并以个人化的方式与他们互动。通过前往各个城市或地区,企业可以在多样化的受众面前展示他们的产品,从而创造出比传统广告方法更具影响力的体验。路演的概念并不新颖;几十年来,各行各业的公司一直在使用它。例如,在金融行业,公司通常会组织路演以吸引投资者,在首次公开募股(IPO)之前。在这些活动中,管理层会介绍他们的商业计划、财务预测和增长战略,使潜在投资者能够提问并深入了解公司的未来。这种面对面的互动建立了信任和信誉,这对于吸引投资至关重要。同样,科技公司也经常进行路演以发布新产品或服务。这些活动使他们能够现场演示其创新,允许与会者亲身体验产品。例如,一家软件公司可能会在不同城市举行路演,展示其最新应用程序,提供现场演示和动手体验给潜在客户。这种直接的互动有助于创造产品的兴奋感和热度,从而增加销售的可能性。此外,路演不仅限于企业环境;它们也可以用于教育目的。大学和教育机构经常组织路演以推广他们的项目并招募学生。通过访问不同的学校和社区,他们可以提供有关课程、奖学金机会和校园生活的信息。这种个人化的接触可以显著影响学生在选择追求教育时的决策。路演的成功在很大程度上取决于细致的规划和执行。公司必须确定合适的位置、目标受众和信息传递,以确保最大影响。此外,有效的营销和推广路演本身对于吸引与会者至关重要。利用社交媒体、电子邮件活动和地方合作伙伴关系可以帮助产生兴趣并推动参与。总之,路演是一种强大的营销工具,允许企业直接有效地与受众互动。无论是为了投资目的、产品发布还是教育推广,路演已被证明是传达关键信息和建立关系的有效方式。随着公司继续适应不断变化的市场动态,通过路演等策略进行个人化互动的重要性只会增加。这种方法不仅增强了品牌知名度,还促进了与潜在客户之间更深层次的联系,最终在当今竞争激烈的商业环境中带来更大的成功。