bundling

简明释义

英[ˈbʌndlɪŋ]美[ˈbʌndlɪŋ]

n. 捆扎；集束

v. 捆起来；包裹，捆扎；塞；穿很多衣服保暖；捆绑销售；额外免费提供；用力推；把……撵走；（人群）混乱地移动；与某人合衣同睡；归拢；匆忙地走（bundle 的现在分词形式）

英英释义

单词用法

同义词

反义词

例句

1.It involves bundling loans into packages that are then sold to outside investors.

这包括将贷款打包，并卖给外部投资人。

2.And they will create unique assortments and bundling combinations for specific retail locations.

并且，他们还会为特定的零售店开发独特的分类和绑定组合。

3.This is because RFB depends on Data Encryption Standard DES encoding, and us export restrictions effectively prevent Tcl from bundling DES.

这是因为RF B依赖于数据加密标准(Data Encryption Standard,DES)编码，并且美国的出口限制有效地阻止了Tcl捆绑DES。

4.Bundling an AMI is a three-step process.

AMI绑定过程分为三步。

5.In bundling the software and chips into the laptop, Intel may have a distribution channel that few of its competitors can match.

通过将软件和芯片集成在笔记本电脑里，英特尔可能拥有了一个它的竞争者很少能匹敌的分销渠道。

6.With the new multi-browser bundling, competitors will finally reap the rewards of Microsoft's distribution channels.

随着多浏览器的捆绑，IE的竞争对手将同样能在微软的经销渠道中分得一杯羹。

7.Understanding that process is the starting point for bundling wget in a package. Per the general convention, building wget requires four steps.

要将wget捆绑在一个包中，首先需要了解构建过程。

8.The objection to possible bundling, for example, could easily have been dealt with by a simple stipulation that Coke refrain from such tactics.

例如，对于可能进行捆绑销售的担忧，可以很轻易地化解：通过一个简单的规定，阻止可口可乐采取此类手段。

9.The travel agency is bundling 捆绑 flights and hotel stays to provide a complete vacation package.

旅行社正在捆绑航班和酒店住宿，以提供完整的度假套餐。

10.By bundling 捆绑 their services, the consulting firm was able to offer a more comprehensive solution.

通过捆绑他们的服务，咨询公司能够提供更全面的解决方案。

11.The software company offered a special deal by bundling 捆绑 several applications together at a lower price.

这家软件公司通过将几个应用程序一起捆绑以更低的价格提供了特别优惠。

12.In retail, bundling 捆绑 products can increase sales by encouraging customers to buy more.

在零售中，捆绑产品可以通过鼓励客户购买更多商品来增加销售。

13.Many internet service providers are bundling 捆绑 internet, TV, and phone services to attract more customers.

许多互联网服务提供商正在捆绑互联网、电视和电话服务来吸引更多客户。

作文

In today’s fast-paced world, businesses are constantly seeking innovative strategies to attract customers and enhance their offerings. One such strategy that has gained popularity is bundling, which involves combining multiple products or services into a single package at a reduced price. This approach not only provides consumers with better value but also encourages them to purchase more than they initially intended. The concept of bundling can be observed across various industries, from telecommunications to food services, and its effectiveness is evident in the way it influences consumer behavior.For instance, consider a typical mobile phone plan. Telecommunications companies often offer bundling options that include a phone, data plan, and additional services like streaming subscriptions. By presenting these items together, companies make it easier for consumers to see the overall value of their purchase. Instead of buying each service separately, customers feel they are getting a deal, which can lead to increased sales for the company. Additionally, bundling can simplify the decision-making process for consumers, as they have fewer choices to consider when everything they need is packaged together.Moreover, bundling can also enhance customer loyalty. When customers invest in a bundle, they are likely to stick with that provider for a longer period, as switching services might mean losing out on the benefits of the package they initially chose. For example, a family that subscribes to a bundled cable and internet service may hesitate to switch providers due to the hassle involved and the potential loss of discounts. This creates a stable customer base for businesses, allowing them to predict revenue more accurately and plan for future growth.However, while bundling offers numerous advantages, it is essential for businesses to strike the right balance. Overly aggressive bundling can lead to consumer fatigue, where customers feel overwhelmed by too many options or perceive the bundles as less valuable. Companies must ensure that their bundles are appealing and genuinely provide savings without compromising quality. Additionally, transparency is crucial; customers should clearly understand what they are purchasing and how much they are saving compared to buying items individually.From a psychological perspective, the appeal of bundling can be attributed to the principle of perceived value. When consumers see a bundle, they often assume they are receiving a better deal than if they purchased items separately. This perception can be a powerful motivator, driving consumers to make purchases they might otherwise have postponed. Furthermore, bundling can create a sense of urgency, encouraging customers to act quickly before a promotional deal expires.In conclusion, bundling is a strategic marketing technique that can benefit both businesses and consumers. By offering products and services together at a discounted rate, companies can increase sales, foster customer loyalty, and simplify the purchasing process. However, it is vital for businesses to approach bundling thoughtfully, ensuring that their offerings remain attractive and transparent. As we continue to navigate an increasingly competitive market, the art of bundling will undoubtedly play a significant role in shaping consumer experiences and business success.

在当今快节奏的世界中，企业不断寻求创新策略来吸引客户并增强其产品。一个越来越受欢迎的策略就是捆绑，它涉及将多个产品或服务组合成一个单一的套餐，并以折扣价出售。这种方法不仅为消费者提供了更好的价值，还鼓励他们购买比最初打算的更多。捆绑的概念可以在各个行业中观察到，从电信到食品服务，其有效性在于它如何影响消费者行为。例如，考虑一个典型的手机计划。电信公司通常会提供包含手机、数据计划和额外服务（如流媒体订阅）的捆绑选项。通过将这些项目一起呈现，企业使消费者更容易看到他们购买的整体价值。消费者不再需要单独购买每项服务，他们会觉得自己得到了优惠，这可能导致公司的销售增加。此外，捆绑还可以简化消费者的决策过程，因为当他们所需的一切都打包在一起时，选择的数量减少了。此外，捆绑还可以增强客户忠诚度。当客户投资于一个捆绑包时，他们可能会更长时间地坚持使用该提供商，因为更换服务可能意味着失去他们最初选择的套餐的好处。例如，一个家庭如果订阅了捆绑的有线电视和互联网服务，可能会因为麻烦和潜在的折扣损失而犹豫不决。这为企业创造了一个稳定的客户基础，使他们能够更准确地预测收入并规划未来的增长。然而，尽管捆绑提供了许多优势，企业仍然必须找到正确的平衡。过于激进的捆绑可能会导致消费者疲劳，消费者可能会感到被太多选项压倒，或者认为这些捆绑的价值较低。公司必须确保他们的捆绑具有吸引力，并真正提供节省，而不妨碍质量。此外，透明度至关重要；消费者应该清楚了解他们所购买的内容以及与单独购买相比节省了多少。从心理学的角度来看，捆绑的吸引力可以归因于感知价值的原则。当消费者看到一个捆绑包时，他们通常会假设他们获得的交易比单独购买要好。这种认知可以成为强大的激励因素，推动消费者做出他们可能会推迟的购买。此外，捆绑还可以创造紧迫感，鼓励客户在促销交易到期之前迅速行动。总之，捆绑是一种战略营销技术，可以使企业和消费者双赢。通过以折扣价将产品和服务一起提供，公司可以增加销售、培养客户忠诚度并简化购买过程。然而，企业在进行捆绑时必须谨慎，确保其产品保持吸引力和透明度。在我们继续应对日益竞争的市场时，捆绑的艺术无疑将在塑造消费者体验和商业成功方面发挥重要作用。