snatch market share
简明释义
抢摊
英英释义
To aggressively take or capture a portion of the market from competitors, often through strategic actions or marketing efforts. | 通过战略行动或营销努力,积极地从竞争对手手中夺取或占据市场份额。 |
例句
1.To snatch market share, the retailer introduced a loyalty program that rewards frequent shoppers.
为了夺取市场份额,零售商推出了一项忠诚度计划,以奖励频繁购物的顾客。
2.Innovative features in their products could help the startup snatch market share from established players.
他们产品中的创新功能可能帮助初创公司夺取市场份额,超越成熟企业。
3.By offering lower prices, the company hopes to snatch market share from its competitors.
通过提供更低的价格,公司希望夺取市场份额,从竞争对手那里获利。
4.The aggressive marketing campaign was aimed to snatch market share in the crowded beverage industry.
这场激进的营销活动旨在夺取市场份额,在竞争激烈的饮料行业中脱颖而出。
5.The new smartphone model was designed to snatch market share from the leading brand.
这款新智能手机的设计旨在夺取市场份额,以超越领先品牌。
作文
In today's competitive business environment, companies are constantly looking for ways to improve their sales and increase their customer base. One common strategy that businesses employ is to snatch market share, which means to take away customers from competitors and capture a larger portion of the market. This tactic can be crucial for a company's growth, especially in industries where profit margins are tight and competition is fierce. Companies often utilize various marketing strategies, such as aggressive advertising, promotional discounts, and enhanced customer service, to snatch market share. By doing so, they aim to attract customers who may have previously been loyal to other brands.For instance, consider a smartphone manufacturer that decides to launch a new model with advanced features at a competitive price. The company might implement a marketing campaign that highlights the superior qualities of their product compared to competitors. By offering attractive financing options or limited-time discounts, they can effectively snatch market share from rival companies. This approach not only brings in new customers but also encourages existing customers to remain loyal by providing them with better value.However, snatching market share is not just about aggressive tactics; it also requires understanding consumer behavior and market trends. Companies must conduct thorough market research to identify gaps in the market that they can exploit. For example, if a particular demographic is underserved by existing products, a company can tailor its offerings to meet those specific needs. By positioning themselves as the go-to brand for that demographic, they can successfully snatch market share from competitors who may not be addressing those needs adequately.Moreover, innovation plays a vital role in this process. Businesses that invest in research and development can create unique products that stand out in the marketplace. When consumers perceive a product as innovative or superior, they are more likely to switch brands. A classic example is how electric vehicle manufacturers have begun to snatch market share from traditional automakers. By offering eco-friendly alternatives with cutting-edge technology, these companies have attracted environmentally conscious consumers who are willing to abandon their previous loyalties.Additionally, digital marketing has revolutionized how companies can snatch market share. With the rise of social media and online advertising, businesses can reach a broader audience than ever before. Targeted ads based on consumer preferences and behaviors allow companies to connect with potential customers directly. This personalized approach can significantly enhance a company's ability to snatch market share from competitors who may still rely on traditional marketing methods.In conclusion, snatching market share is a multifaceted strategy that involves understanding the market, consumer behavior, and the importance of innovation. Companies that excel in these areas are more likely to succeed in capturing a larger share of the market. As competition continues to intensify across various industries, the ability to effectively snatch market share will remain a critical factor for businesses aiming for long-term success.
在当今竞争激烈的商业环境中,公司不断寻找提高销售和增加客户基础的方法。一种常见的策略是抢占市场份额,这意味着从竞争对手那里夺走客户,捕获更大部分的市场。这一战术对于公司的增长至关重要,尤其是在利润率紧张和竞争激烈的行业中。公司通常利用各种营销策略,例如积极的广告、促销折扣和增强的客户服务,以抢占市场份额。通过这样做,他们旨在吸引可能以前忠于其他品牌的客户。例如,考虑一家智能手机制造商决定推出一款具有先进功能的新型号。该公司可能会实施一项营销活动,突出其产品与竞争对手相比的优越品质。通过提供有吸引力的融资选项或限时折扣,他们可以有效地抢占市场份额。这种方法不仅带来了新客户,还通过为现有客户提供更好的价值来鼓励他们保持忠诚。然而,抢占市场份额不仅仅关乎激进的战术;它还需要理解消费者行为和市场趋势。公司必须进行彻底的市场研究,以识别可以利用的市场空白。例如,如果某一特定人群未得到现有产品的充分满足,公司可以量身定制其产品以满足这些特定需求。通过将自己定位为该人群的首选品牌,他们可以成功地抢占市场份额,从未能充分满足这些需求的竞争对手那里获取市场份额。此外,创新在这个过程中也起着至关重要的作用。投资于研发的企业可以创造出在市场上脱颖而出的独特产品。当消费者认为某一产品具有创新性或优越性时,他们更有可能换品牌。一个经典的例子是电动车制造商如何开始抢占市场份额,从传统汽车制造商那里夺取市场份额。通过提供环保替代品和尖端技术,这些公司吸引了愿意放弃之前忠诚度的环保意识消费者。此外,数字营销彻底改变了公司如何能够抢占市场份额的方式。随着社交媒体和在线广告的兴起,企业可以比以往任何时候都更广泛地接触到受众。基于消费者偏好和行为的定向广告使公司能够直接与潜在客户联系。这种个性化的方法可以显著增强公司抢占市场份额的能力,而那些仍然依赖传统营销方法的竞争对手则可能处于劣势。总之,抢占市场份额是一种多方面的战略,涉及理解市场、消费者行为和创新的重要性。在这些领域表现卓越的公司更有可能成功地捕获更大份额的市场。随着各行业竞争的加剧,有效抢占市场份额的能力将始终是寻求长期成功的企业的关键因素。
相关单词