infomercial

简明释义

英[ˌɪnfəʊˈmɜːʃl]美[ˈɪnfoʊmɜːrʃl]

n. 商品信息电视片，专题广告片

复 数 i n f o m e r c i a l s

英英释义

单词用法

同义词

反义词

例句

1.My boss told me I sounded like one of those infomercial circus monkeys.

老板说，我说话时听起来像一只马戏团的猴子在电视购物频道上表演。

2.But it can't, "said Deng, who saw the infomercial on a television station based in Jiangxi province."

邓说，他是在江西省一个电视台看到这个直销广告的。

3.Jobs's charm and charisma product introductions in the industry, a unique blend of theater and infomercial.

乔布斯在业界宣传其产品时富于个人魅力与感召力，独特的将戏剧效果与产品信息广告结合在一起。

4.As anyone who has bought anything from an infomercial knows, the sales-job is always better than the product, "Bounds said in a statement e-mailed to reporters."

邦茨在一封写给记者的邮件中说道：“看电视广告买东西的人都知道，他们的销售手段往往比商品本身要好。”

5.A miniseries is like an infomercial-by the time you decide whether you want to buy the product, you've logged too many hours in front of the television.

迷你剧就像是信息式广告——当你还在犹豫到底要不要买产品的时候，你已经在电视剧前停留好几个小时了。

6.(Limit 10 per person.) I sound like an infomercial, but I thought that the price was pretty low.

(每人只限10件)也许你觉得我是在给他们做广告，但是这个价格的确很低。

7.On the other hand, a TV AD showing "Julie," who lost 142 pounds, didn't work as a 2-minute spot even though it did quite well as a 30-minute infomercial.

另一方面，一个展示“Julie”，减了142磅，的电视广告作为两分钟插播广告并不成功，尽管该广告像30分钟的名人导购那么出色。

8.Read the fine print, though, and you'll find that some pay only per minute you're on the phone (like LiveOps, which takes calls for infomercial customers), while others guarantee an hourly rate.

看看那精美的印刷物，你发现虽然有些公司每分钟给你的报酬很微薄(比如只打电话给资讯客户的LiveOps公司)，但也有一些其他的公司会保证每小时的报酬。

9.The company aired a late-night infomercial 信息广告 to promote their new skincare line.

该公司播放了一个深夜的infomercial 信息广告来推广他们的新护肤系列。

10.I saw an interesting infomercial 信息广告 about a new kitchen gadget last night.

我昨晚看到一个有趣的infomercial 信息广告，关于一种新厨房小工具。

11.The infomercial 信息广告 promised to help you lose weight quickly.

这个infomercial 信息广告承诺能帮助你快速减肥。

12.Many people buy products after watching a compelling infomercial 信息广告 on TV.

许多人在观看了引人注目的infomercial 信息广告后购买产品。

13.I often find myself intrigued by the products featured in infomercials 信息广告.

我常常对infomercials 信息广告中展示的产品感到好奇。

作文

In today's fast-paced world, where information is abundant and attention spans are short, businesses have found innovative ways to market their products. One such method that has gained popularity is the use of infomercial. An infomercial is a blend of information and commercial advertisement, typically presented in a television format that aims to educate viewers about a product or service while persuading them to make a purchase. This unique marketing strategy has transformed the way consumers interact with brands and has become a staple in the advertising industry.The concept of an infomercial dates back to the 1980s when television networks began to realize that longer-format advertisements could effectively engage audiences. Unlike traditional commercials that last for only a few seconds, infomercials can run anywhere from 30 minutes to an hour. This extended time allows companies to provide detailed demonstrations of their products, showcase testimonials from satisfied customers, and even offer special promotions to entice viewers.One of the key advantages of an infomercial is its ability to build trust with potential customers. By presenting real-life examples of how a product works and the benefits it offers, viewers can feel more confident in their purchasing decisions. For instance, fitness equipment brands often use infomercials to demonstrate how their products can help individuals achieve their health goals. By showcasing before-and-after transformations, these ads create a sense of aspiration and motivate viewers to take action.Moreover, infomercials often utilize persuasive techniques that are not commonly found in traditional advertising. For example, they may include limited-time offers or bonuses to create a sense of urgency. Phrases like "Call now!" or "Supplies are limited!" encourage viewers to act quickly, fearing they might miss out on a great deal. This sense of urgency can lead to impulsive buying decisions, which is a significant advantage for businesses.However, while infomercials can be highly effective, they are not without their criticisms. Some consumers have expressed skepticism regarding the authenticity of the claims made in these advertisements. There are instances where products promoted through infomercials do not perform as well as advertised, leading to disappointment among buyers. Consequently, it is crucial for consumers to conduct thorough research before making any purchases based solely on what they see in an infomercial.In conclusion, infomercials represent a fascinating intersection of entertainment and marketing. They have revolutionized the advertising landscape by providing detailed product information in an engaging format. While they can effectively persuade consumers to make purchases, it is essential for viewers to remain critical and informed. As we navigate the world of advertising, understanding the role of infomercials can empower us to make smarter choices as consumers.

在当今快节奏的世界中，信息丰富而注意力短暂，企业找到了创新的方式来营销他们的产品。其中一种日益流行的方法是使用信息广告。信息广告是信息和商业广告的结合，通常以电视格式呈现，旨在教育观众有关产品或服务的信息，同时说服他们进行购买。这种独特的营销策略改变了消费者与品牌的互动方式，并成为广告行业的一个重要组成部分。信息广告的概念可以追溯到20世纪80年代，当时电视网络开始意识到较长格式的广告可以有效吸引观众。与仅持续几秒钟的传统商业广告不同，信息广告的播放时间可以从30分钟到一个小时不等。这段延长的时间使公司能够提供详细的产品演示，展示满意客户的推荐，甚至提供特别促销以吸引观众。信息广告的一个主要优势是它能够与潜在客户建立信任。通过展示产品的真实案例及其带来的好处，观众可以对自己的购买决定感到更有信心。例如，健身器材品牌常常使用信息广告来演示他们的产品如何帮助个人实现健康目标。通过展示前后转变，这些广告创造了一种渴望感，并激励观众采取行动。此外，信息广告通常采用一些传统广告中不常见的劝说技巧。例如，它们可能包括限时优惠或赠品，以制造紧迫感。像“立即拨打！”或“库存有限！”这样的短语鼓励观众迅速行动，担心他们可能会错过一个好机会。这种紧迫感可能导致冲动购买决策，这是企业的一大优势。然而，虽然信息广告可以非常有效，但它们并非没有批评。一些消费者对这些广告中所做的声明的真实性表示怀疑。有些情况下，通过信息广告推广的产品未能如宣传所示那样表现良好，导致买家失望。因此，消费者在仅根据他们在信息广告中看到的内容进行购买之前，进行彻底的研究至关重要。总之，信息广告代表了娱乐和营销之间一个迷人的交汇点。它们通过以引人入胜的形式提供详细的产品信息，彻底改变了广告格局。虽然它们可以有效地说服消费者进行购买，但观众保持批判和知情是至关重要的。在我们浏览广告世界时，理解信息广告的角色可以使我们作为消费者做出更明智的选择。