share of market

简明释义

市场占有率

英英释义

例句

1.Our share of market has grown significantly since the product launch last year.

自去年产品发布以来，我们的市场份额显著增长。

2.Understanding your share of market helps in strategic planning.

了解你的市场份额有助于战略规划。

3.To stay competitive, we need to analyze our share of market regularly.

为了保持竞争力，我们需要定期分析我们的市场份额。

4.The firm aims to double its share of market within the next five years.

该公司旨在在未来五年内将其市场份额翻倍。

5.The company increased its share of market by launching a new advertising campaign.

通过推出新的广告活动，公司增加了其市场份额。

作文

In today's highly competitive business environment, understanding the concept of share of market is crucial for any company aiming to succeed. The term share of market refers to the portion of a market controlled by a particular company or product. It is a vital metric that helps businesses assess their performance relative to competitors and identify growth opportunities. Companies with a larger share of market often benefit from economies of scale, increased brand recognition, and customer loyalty.To illustrate the importance of share of market, consider the smartphone industry. Major players like Apple and Samsung dominate the market with significant shares. Their ability to innovate and market effectively has allowed them to capture a large customer base. For instance, when Apple introduced the iPhone, it not only gained a substantial share of market but also set new standards for smartphone technology. This dominance enables these companies to influence market trends and consumer preferences.On the other hand, smaller companies often struggle to gain a foothold in such a saturated market. They must find niche segments or offer unique value propositions to increase their share of market. For example, brands like OnePlus have successfully targeted tech-savvy consumers by providing high-quality smartphones at competitive prices. By focusing on specific customer needs, they have managed to carve out a respectable share of market despite the presence of industry giants.Measuring share of market can be done through various methods, including sales volume, revenue, or customer count. Understanding one's share of market allows businesses to set realistic goals and develop effective marketing strategies. For instance, if a company identifies that its share of market is declining, it may choose to invest more in advertising or improve product quality to regain lost customers.Moreover, the share of market can fluctuate due to external factors such as economic conditions, technological advancements, and changes in consumer behavior. Companies must remain agile and responsive to these changes to maintain or grow their share of market. A good example of this adaptability is seen in the rise of electric vehicles (EVs). As consumer awareness regarding environmental issues increases, traditional automakers are investing heavily in EV technology to capture a larger share of market in this emerging sector.In conclusion, the concept of share of market is fundamental for businesses seeking to understand their position in the marketplace. It serves as a benchmark for evaluating performance and guiding strategic decisions. By analyzing their share of market, companies can identify strengths, weaknesses, and opportunities for growth. In an ever-evolving business landscape, those who effectively manage and increase their share of market will likely emerge as industry leaders, driving innovation and setting trends for others to follow.

在当今竞争激烈的商业环境中，理解“市场份额”的概念对任何希望成功的公司来说都至关重要。术语“市场份额”指的是特定公司或产品所控制的市场部分。这是一个重要的指标，帮助企业评估其相对于竞争对手的表现，并识别增长机会。拥有较大“市场份额”的公司通常受益于规模经济、品牌认知度和客户忠诚度。为了说明“市场份额”的重要性，可以考虑智能手机行业。像苹果和三星这样的主要参与者在市场上占据主导地位，拥有显著的份额。它们的创新能力和有效营销使它们能够吸引大量客户。例如，当苹果推出iPhone时，它不仅获得了可观的“市场份额”，还为智能手机技术设定了新标准。这种主导地位使这些公司能够影响市场趋势和消费者偏好。另一方面，较小的公司往往在如此饱和的市场中挣扎以获得立足之地。它们必须寻找细分市场或提供独特的价值主张，以增加其“市场份额”。例如，OnePlus这样的品牌通过以具有竞争力的价格提供高质量的智能手机，成功地锁定了技术爱好者。通过专注于特定客户需求，他们设法在行业巨头面前开辟了一定的“市场份额”。衡量“市场份额”可以通过多种方法进行，包括销售量、收入或客户数量。了解自己的“市场份额”使企业能够设定现实的目标并制定有效的营销策略。例如，如果一家公司发现其“市场份额”正在下降，它可能会选择加大广告投入或改善产品质量，以重新获取失去的客户。此外，“市场份额”可能由于外部因素如经济条件、技术进步和消费者行为变化而波动。公司必须保持灵活和响应这些变化，以维持或增加其“市场份额”。这种适应能力的良好例子体现在电动车（EV）的崛起中。随着消费者对环境问题的意识增强，传统汽车制造商正在大力投资于电动车技术，以在这一新兴领域中获得更大的“市场份额”。总之，“市场份额”的概念对寻求理解其市场地位的企业至关重要。它作为评估业绩和指导战略决策的基准。通过分析其“市场份额”，企业可以识别出优势、劣势和增长机会。在不断发展的商业环境中，那些有效管理和增加其“市场份额”的公司将可能成为行业领导者，推动创新并为其他公司树立趋势。