selling price

简明释义

卖价

英英释义

例句

1.After negotiations, we agreed on a selling price of $250 for the used car.

经过谈判，我们同意这辆二手车的售价为250美元。

2.You should compare the selling price with other similar products.

你应该将这个产品的售价与其他类似产品进行比较。

3.Retailers often mark up the selling price to cover their expenses.

零售商通常会提高售价以覆盖他们的开支。

4.The selling price of the house was reduced to attract more buyers.

为了吸引更多买家，这所房子的售价被降低了。

5.The selling price of the new smartphone is $999.

这款新智能手机的售价为999美元。

作文

Understanding the concept of selling price is essential for anyone involved in business, whether as a seller or a buyer. The selling price refers to the amount of money that a seller is willing to accept in exchange for a product or service. This figure is crucial as it determines the profitability of a transaction and influences consumer behavior.In the world of retail, the selling price is often marked on products, giving customers a clear idea of how much they need to pay. However, the selling price can also vary based on several factors such as demand, competition, and the cost of production. For instance, during a sale or promotional event, retailers may lower the selling price to attract more customers. This strategy not only boosts sales volume but also helps in clearing out old inventory.On the other hand, sellers must carefully calculate their selling price to ensure they cover costs and make a profit. The process of setting a selling price involves understanding both fixed and variable costs associated with producing a good or service. Fixed costs remain constant regardless of the number of units sold, while variable costs fluctuate with production levels. By analyzing these costs, sellers can determine the minimum selling price necessary to avoid losses.Moreover, market research plays a significant role in establishing a competitive selling price. Sellers need to be aware of what similar products are priced at within the market. If the selling price is set too high compared to competitors, potential buyers may choose alternative options. Conversely, if the selling price is too low, it may raise concerns about the quality of the product.In addition to these factors, the perceived value of a product can greatly affect its selling price. Consumers often associate higher prices with better quality. Therefore, businesses may choose to position their products as premium items to justify a higher selling price. This strategy can be particularly effective in markets where branding and reputation play a crucial role in consumer purchasing decisions.Furthermore, understanding the psychology behind pricing can help sellers optimize their selling price. For example, pricing a product at $9.99 instead of $10 can create the perception of a better deal, encouraging consumers to make a purchase. This pricing tactic, known as charm pricing, leverages consumer psychology to influence buying behavior effectively.In conclusion, the selling price is a multifaceted concept influenced by various factors including costs, competition, consumer perception, and psychological pricing strategies. For sellers, mastering the art of setting the right selling price is vital for achieving business success. Understanding how to balance these elements can lead to increased sales, improved customer satisfaction, and ultimately, greater profitability. Buyers, on the other hand, should always be mindful of the selling price and consider whether it reflects the true value of the product they are purchasing. By being informed and strategic, both parties can navigate the marketplace more effectively.

理解销售价格的概念对于任何参与商业活动的人来说都是至关重要的，无论是作为卖方还是买方。销售价格是指卖方愿意接受的用于交换产品或服务的金额。这个数字至关重要，因为它决定了交易的盈利能力并影响消费者行为。在零售行业，销售价格通常标示在产品上，使顾客清楚知道他们需要支付多少钱。然而，销售价格也可能根据需求、竞争和生产成本等多个因素而有所不同。例如，在促销活动期间，零售商可能会降低销售价格以吸引更多顾客。这一策略不仅可以提升销售量，还能帮助清理旧库存。另一方面，卖方必须仔细计算其销售价格，以确保覆盖成本并获得利润。设定销售价格的过程涉及理解与生产商品或服务相关的固定成本和变动成本。固定成本无论销售多少单位都保持不变，而变动成本则随着生产水平的变化而波动。通过分析这些成本，卖方可以确定避免亏损所需的最低销售价格。此外，市场调研在建立具有竞争力的销售价格方面发挥着重要作用。卖方需要了解市场中类似产品的定价。如果销售价格定得比竞争对手高，潜在买家可能会选择其他替代品。相反，如果销售价格过低，可能会引发对产品质量的担忧。除了这些因素外，产品的感知价值也会极大影响其销售价格。消费者通常将较高的价格与更好的质量联系在一起。因此，企业可能会选择将其产品定位为高端商品，以证明较高的销售价格是合理的。这一策略在品牌和声誉在消费者购买决策中起重要作用的市场中尤为有效。此外，理解定价背后的心理学可以帮助卖方优化其销售价格。例如，将产品定价为9.99美元而不是10美元，可以创造出更优惠交易的感知，从而鼓励消费者进行购买。这种定价策略被称为魅力定价，利用消费者心理有效地影响购买行为。总之，销售价格是一个多方面的概念，受成本、竞争、消费者认知和心理定价策略等多种因素的影响。对于卖方来说，掌握设定正确销售价格的艺术对于实现商业成功至关重要。理解如何平衡这些元素可以带来销售增长、客户满意度提高，以及最终的更大盈利。而买方则应始终关注销售价格，考虑它是否反映了他们所购买产品的真实价值。通过保持信息灵通和战略性，双方都可以更有效地在市场中导航。