spokespersons

简明释义

英[ˈspəʊkspɜːsənz]美[ˈspoʊkspɜrsənz]

发言人，代言人，辩护士

英英释义

单词用法

同义词

反义词

例句

1.Moreover, instances of extreme hyperbole and fraud in television advertisements have been uncovered, some involving high-profile celebrities who have acted as the product's spokespersons.

此外，过度夸大产品功效及虚假的电视广告遭到投诉，其中有些广告甚至是名人代言。

2.A host of celebrity spokespersons, however, have emerged as the marketing tool of some companies, even companies producing and selling fake and inferior items.

然而，一大堆名人代言已成为一些公司的营销手段了，甚至公司生产和销售假冒伪劣产品。

3.On the other hand, the spokespersons must advocate the products according to the fact.

另一方面，代言人必须根据事实来推广产品。

4.Other employees must refer inquiries to their assigned spokespersons.

其它员工必须将他们的问题交给发言人。

5.Employing some spokespersons is also an effective way to explore market for a new product.

聘请某一形象代言人也是新产品拓宽市场的有效手段。

6.They seemingly have no interest in becoming a public face for advertising purposes or as industry spokespersons.

他们似乎无意成为公众人物，成为公司市场营销的一部分或是行业的代言人。

7.Spokespersons for a number of manufacturers indicated they would comply with the FDA's order.

大量制药商的发言人指出他们会依从fda的指导。

8.On the one hand, the children who are below ten years old can't be the spokespersons.

一方面，小于十岁的孩子不能成为代言人。

9.Like the tampon, the male stars should not become the spokespersons, because they don't use it.

比如卫生巾，男明星不应该成为代言人，因为他们不用。

10.The government spokespersons 发言人 provided updates on the new policy changes.

政府的发言人提供了有关新政策变化的最新信息。

11.The charity organization has trained its spokespersons 发言人 to effectively convey their message.

该慈善组织已培训其发言人以有效传达他们的信息。

12.During the crisis, the spokespersons 发言人 worked tirelessly to communicate with the public.

在危机期间，发言人们不懈努力与公众沟通。

13.The company's spokespersons 发言人 addressed the media during the press conference.

公司的发言人在新闻发布会上向媒体发表了讲话。

14.Several spokespersons 发言人 from different organizations participated in the panel discussion.

来自不同组织的几位发言人参加了小组讨论。

作文

In today's fast-paced world, effective communication is essential for any organization, whether it be a corporation, a non-profit, or a government entity. One of the key roles in this communication process is played by individuals known as spokespersons. A spokesperson is someone who is designated to speak on behalf of an organization or group, conveying messages to the public and the media. This role is critical because it helps to shape the public's perception of the organization and its goals.The responsibilities of spokespersons can vary widely depending on the context in which they operate. For instance, in a corporate setting, a spokesperson may be responsible for delivering press releases, addressing media inquiries, and representing the company during public events. Their ability to articulate the company's vision, mission, and values is crucial in maintaining a positive image and building trust with stakeholders.In contrast, a government spokesperson might focus on communicating policies and decisions to the public. They often have to navigate complex issues and present information in a way that is accessible and understandable. This requires not only a deep understanding of the subject matter but also strong communication skills to address any concerns or misconceptions that may arise.The effectiveness of a spokesperson is often judged by their ability to remain calm under pressure, especially during crises. When an organization faces negative publicity or a scandal, the spokesperson becomes the face of the response. They must provide clear, concise information while also managing emotions and addressing the concerns of the public. This can be a daunting task, as the stakes are high and the scrutiny from the media can be intense.Moreover, the rise of social media has transformed the role of spokespersons. In the past, traditional media channels were the primary means of communication. Today, spokespersons must also engage with audiences online, responding to comments and questions in real-time. This shift requires them to be not only skilled communicators but also adept at using digital platforms to disseminate information effectively.Training and preparation are vital for anyone stepping into the role of a spokesperson. Many organizations invest in media training programs to equip these individuals with the necessary skills to handle interviews, public speaking engagements, and crisis situations. Understanding the nuances of messaging, body language, and audience engagement can significantly enhance a spokesperson's effectiveness.In conclusion, spokespersons play an indispensable role in the communication strategies of organizations. Their ability to convey messages clearly and effectively can influence public opinion and shape the narrative surrounding an organization. As the landscape of communication continues to evolve, the importance of skilled spokespersons will only grow, making their role even more critical in fostering transparency and trust between organizations and the public.

在当今快节奏的世界中，有效的沟通对任何组织都至关重要，无论是公司、非营利组织还是政府实体。在这个沟通过程中，扮演关键角色的个体被称为发言人。发言人是指被指定代表某个组织或团体发言的人，向公众和媒体传达信息。这个角色至关重要，因为它有助于塑造公众对组织及其目标的看法。发言人的职责因其所处的环境而异。例如，在企业环境中，发言人可能负责发布新闻稿、回应媒体询问以及在公共活动中代表公司。他们清晰表达公司的愿景、使命和价值观的能力对于维护积极形象和建立与利益相关者的信任至关重要。相反，政府发言人可能更专注于向公众传达政策和决策。他们常常需要处理复杂的问题，并以易于理解的方式呈现信息。这不仅需要对主题有深入的了解，还需要强大的沟通技巧，以应对可能出现的任何担忧或误解。发言人的有效性通常取决于他们在压力下保持冷静的能力，特别是在危机期间。当一个组织面临负面宣传或丑闻时，发言人成为应对的面孔。他们必须提供清晰、简明的信息，同时管理情绪并解决公众的担忧。这是一项艰巨的任务，因为风险很高，媒体的审查可能会很严苛。此外，社交媒体的兴起改变了发言人的角色。过去，传统媒体渠道是主要的沟通方式。如今，发言人还必须在线与受众互动，实时回应评论和问题。这一转变要求他们不仅要具备出色的沟通能力，还要善于使用数字平台有效传播信息。培训和准备对于任何进入发言人角色的人来说都是至关重要的。许多组织会投资媒体培训项目，以使这些人具备处理采访、公共演讲和危机情况所需的技能。理解信息传递、肢体语言和受众参与的细微差别可以显著提高发言人的有效性。总之，发言人在组织的沟通策略中发挥着不可或缺的作用。他们清晰有效地传达信息的能力可以影响公众舆论并塑造围绕组织的叙事。随着沟通环境的不断演变，熟练的发言人的重要性只会增加，使他们在促进组织与公众之间的透明度和信任方面的角色变得更加关键。