bill board
简明释义
锚座
英英释义
A large outdoor board for displaying advertisements, often found in high-traffic areas. | 一种大型户外广告板,通常位于人流密集的区域。 |
例句
1.The new movie is advertised on a large bill board.
这部新电影在一个大型广告牌上做了宣传。
2.They used a digital bill board to showcase the latest products.
他们使用一个数字广告牌展示最新产品。
3.The bill board displayed information about the upcoming concert.
这个广告牌展示了即将举行的音乐会的信息。
4.The city council approved the installation of more bill boards along the highway.
市议会批准在高速公路沿线安装更多的广告牌。
5.I saw a funny ad on a bill board while driving.
我在开车时看到一个有趣的广告牌上的广告。
作文
The world we live in is filled with various forms of advertising, and one of the most prominent and eye-catching methods is the use of a billboard. A billboard is a large outdoor board for displaying advertisements. These structures are typically found in high-traffic areas such as alongside busy roads or in urban centers, where they can attract the attention of thousands of passersby each day. The purpose of a billboard is to promote products, services, or events in a visually striking way. In today's fast-paced society, where consumers are constantly bombarded with information, the effectiveness of a billboard lies in its ability to convey a message quickly and clearly. Most billboards utilize bold graphics and minimal text to ensure that the viewer can understand the message at a glance. This is crucial because drivers and pedestrians have only a few seconds to take in the information as they pass by. One of the most fascinating aspects of billboards is their evolution over time. In the past, these advertisements were often painted by hand, requiring skilled artists to create eye-catching designs. However, with advancements in technology, many billboards are now digital, allowing for dynamic content that can change throughout the day. This innovation has opened up new possibilities for advertisers, enabling them to target specific audiences with tailored messages. For example, a billboard could display a coffee advertisement in the morning and switch to a happy hour promotion in the evening. Despite their advantages, billboards have faced criticism over the years. Some argue that they contribute to visual pollution, cluttering landscapes and distracting drivers. Others believe that billboards can be an eyesore in otherwise beautiful natural settings. In response to these concerns, some cities have implemented regulations to limit the size and placement of billboards, ensuring that they do not overwhelm the environment. Additionally, the rise of digital marketing has led to debates about the relevance of traditional advertising methods like billboards. While online ads can be targeted more effectively and provide measurable results, billboards still hold significant value in brand awareness. Many consumers report that they remember seeing a billboard even if they do not actively engage with it. This passive form of advertising can be particularly effective for building brand recognition and familiarity. In conclusion, billboards remain a powerful tool in the advertising industry. They have adapted to changing technologies and consumer behaviors while still serving their primary purpose: to catch the eye and deliver a message. As we move forward in a digital age, it will be interesting to see how billboards continue to evolve and maintain their place in the marketing landscape. Whether through traditional static displays or innovative digital formats, the impact of a well-placed billboard can be profound, making it an enduring element of advertising culture.
我们生活的世界充满了各种形式的广告,其中最显著和引人注目的方式之一就是使用广告牌。广告牌是一个大型户外展示广告的板子。这些结构通常位于繁忙的交通区域,如繁忙的道路旁或城市中心,在那里它们可以吸引每天成千上万路人的注意。广告牌的目的是以视觉冲击的方式推广产品、服务或活动。在当今快节奏的社会中,消费者不断被信息轰炸,广告牌的有效性在于其能够快速清晰地传达信息。大多数广告牌利用大胆的图形和最少的文字,以确保观众能够一眼理解信息。这一点至关重要,因为司机和行人只有几秒钟的时间来接收信息。广告牌最迷人的方面之一是它们随时间的演变。过去,这些广告通常是手工绘制的,需要熟练的艺术家创造引人注目的设计。然而,随着技术的进步,许多广告牌现在都是数字化的,允许动态内容在一天中变化。这一创新为广告商打开了新的可能性,使他们能够用量身定制的信息来针对特定受众。例如,一个广告牌可以在早晨显示咖啡广告,而在晚上切换到欢乐时光促销。尽管有这些优点,广告牌多年来也面临批评。一些人认为它们会造成视觉污染,杂乱景观并分散司机的注意力。其他人则认为广告牌在本来美丽的自然环境中可能是个眼睛的伤害。为了应对这些担忧,一些城市实施了限制广告牌大小和位置的规定,以确保它们不会淹没环境。此外,数字营销的兴起引发了关于传统广告方法(如广告牌)相关性的辩论。虽然在线广告可以更有效地进行定位并提供可衡量的结果,但广告牌在品牌意识方面仍然具有重要价值。许多消费者报告称,即使他们没有积极参与,他们仍然记得看到过某个广告牌。这种被动的广告形式在建立品牌识别和熟悉度方面特别有效。总之,广告牌仍然是广告行业中的一种强大工具。它们已经适应了不断变化的技术和消费者行为,同时仍然履行其主要目的:吸引眼球并传达信息。随着我们在数字时代的前进,观察广告牌如何继续发展并保持在市场营销领域中的地位将会很有趣。无论是通过传统的静态展示还是创新的数字格式,一个放置得当的广告牌的影响都可能是深远的,使其成为广告文化的持久元素。