normal profit

简明释义

正常利润

英英释义

Normal profit is the minimum level of profit needed for a company to remain competitive in the market, representing the opportunity cost of capital and resources used in production.

正常利润是公司在市场中保持竞争力所需的最低利润水平,代表了用于生产的资本和资源的机会成本。

例句

1.Achieving normal profit 正常利润 is essential for long-term sustainability in any industry.

在任何行业中,实现正常利润 正常利润对长期可持续性至关重要。

2.Investors are often satisfied if a company is making normal profit 正常利润, as it indicates stability.

投资者通常对一家公司的正常利润 正常利润感到满意,因为这表明其稳定性。

3.In a competitive market, firms aim to achieve normal profit 正常利润 to cover their opportunity costs.

在竞争市场中,企业的目标是实现正常利润 正常利润以覆盖其机会成本。

4.When calculating the viability of a business, it's crucial to consider whether it can sustain normal profit 正常利润 over time.

在计算一个企业的可行性时,考虑它是否能够持续获得正常利润 正常利润是至关重要的。

5.A business that consistently earns less than normal profit 正常利润 may need to reevaluate its strategy.

一家持续赚取低于正常利润 正常利润的企业可能需要重新评估其战略。

作文

In the world of economics, understanding the concept of normal profit is essential for both businesses and investors. Normal profit is defined as the minimum level of profit needed for a company to remain competitive in the market. It is not just about making money; rather, it represents the opportunity cost of the resources employed in the business. This means that when a firm earns normal profit, it is covering all its costs, including both explicit costs, such as wages and materials, and implicit costs, like the owner's time and capital investment. To better illustrate this concept, let’s consider a small coffee shop. Suppose the owner invests $50,000 into the business. The explicit costs, which include rent, utilities, and employee salaries, total $40,000 annually. If the coffee shop generates $90,000 in revenue, we can calculate the profit by subtracting the explicit costs from the revenue. In this case, the profit would be $90,000 - $40,000 = $50,000. However, we must also account for the implicit costs associated with the owner’s investment. If the owner could have earned $10,000 working elsewhere, this amount is considered an implicit cost. Therefore, the normal profit for the coffee shop is $10,000, which is the amount needed to cover the opportunity cost of the owner's investment.If the coffee shop only made $40,000 in profit after covering its explicit costs, it would not be achieving normal profit. Instead, it would be incurring an economic loss because it is not compensating the owner for their time and investment. Conversely, if the coffee shop made $60,000 in profit, it would be exceeding normal profit and generating an economic profit. This excess profit could attract competitors to the market, ultimately driving prices down until only normal profit is achievable again.The importance of normal profit extends beyond individual businesses. It serves as a benchmark for market efficiency. In a perfectly competitive market, firms will enter and exit based on their ability to achieve normal profit. If firms are consistently making more than normal profit, new entrants will flood the market, increasing supply and driving down prices until only normal profit remains. Conversely, if firms are making less than normal profit, some will exit the market, reducing supply and allowing remaining firms to raise prices until they can achieve normal profit once again.In conclusion, normal profit is a fundamental concept in economics that helps to explain the behavior of firms in a competitive market. It is more than just a financial metric; it encompasses the idea of opportunity cost and the sustainability of business operations. For entrepreneurs and investors, understanding normal profit allows them to make informed decisions about where to allocate resources and how to strategize for long-term success. By aiming for at least normal profit, businesses can ensure they are not only surviving but thriving in the ever-changing landscape of the market.

在经济学的世界中,理解“正常利润”这一概念对企业和投资者都是至关重要的。“正常利润”被定义为企业在市场上保持竞争力所需的最低利润水平。这不仅仅是关于赚钱;相反,它代表了企业所投入资源的机会成本。这意味着,当一家公司获得“正常利润”时,它覆盖了所有的成本,包括显性成本(如工资和材料)和隐性成本(如业主的时间和资本投资)。为了更好地说明这一概念,让我们考虑一家小咖啡馆。假设老板投资了50,000美元到这项业务中。显性成本,包括租金、水电费和员工薪水,年总计40,000美元。如果咖啡馆的收入为90,000美元,我们可以通过从收入中减去显性成本来计算利润。在这种情况下,利润将是90,000 - 40,000 = 50,000美元。然而,我们还必须考虑与业主投资相关的隐性成本。如果业主在其他地方工作可以赚10,000美元,这个金额被视为隐性成本。因此,咖啡馆的“正常利润”为10,000美元,这是用于覆盖业主投资机会成本的金额。如果咖啡馆在覆盖显性成本后仅赚取40,000美元的利润,那么它就没有实现“正常利润”。相反,它将遭受经济损失,因为它没有补偿业主的时间和投资。相反,如果咖啡馆赚取60,000美元的利润,它将超过“正常利润”并产生经济利润。这种超额利润可能会吸引竞争者进入市场,最终导致价格下跌,直到只有“正常利润”再次可实现。“正常利润”的重要性超越了个别企业。它作为市场效率的基准。在一个完全竞争的市场中,企业将根据其实现“正常利润”的能力进入和退出。如果企业持续获得超过“正常利润”的利润,新进入者将涌入市场,增加供应并压低价格,直到只剩下“正常利润”。相反,如果企业获得的利润低于“正常利润”,一些企业将退出市场,减少供应,使剩余企业能够提高价格,直到它们能够再次实现“正常利润”。总之,“正常利润”是经济学中的一个基本概念,有助于解释竞争市场中企业的行为。它不仅仅是一个财务指标;它还包含了机会成本和商业运营可持续性的理念。对于企业家和投资者来说,理解“正常利润”使他们能够做出有关资源分配和长期成功战略的明智决策。通过至少追求“正常利润”,企业可以确保它们不仅仅是在生存,而是在不断变化的市场环境中蓬勃发展。