selling concession

简明释义

销售优惠［证券市场］

英英释义

例句

1.To increase sales, the manager decided to implement a selling concession 销售让步 on bulk purchases.

为了增加销售，经理决定对大宗购买实施销售让步 销售让步。

2.The company offered a selling concession 销售让步 to attract more customers during the holiday season.

公司在假期期间提供了一个销售让步 销售让步以吸引更多顾客。

3.The car dealership provided a selling concession 销售让步 to help buyers afford their new vehicles.

汽车经销商提供了一个销售让步 销售让步以帮助买家负担得起他们的新车。

4.The real estate agent negotiated a selling concession 销售让步 to close the deal faster.

房地产经纪人为更快达成交易而谈判了一项销售让步 销售让步。

5.During the negotiation, they agreed on a selling concession 销售让步 to lower the final price.

在谈判过程中，他们就降低最终价格达成了一项销售让步 销售让步。

作文

In the world of business, understanding various terminologies is crucial for success. One such term that often arises in sales and negotiations is selling concession. A selling concession refers to a compromise made by a seller to persuade a buyer to complete a transaction. This can take many forms, such as offering a discount, providing additional services, or even including extra products at no cost. The essence of a selling concession is to create a win-win situation where both parties feel satisfied with the outcome.For instance, consider a scenario where a customer is interested in purchasing a car but is hesitant due to the price. A skilled salesperson might offer a selling concession by reducing the price slightly or throwing in free maintenance services for the first year. This not only makes the deal more attractive to the buyer but also helps the seller close the sale.The effectiveness of a selling concession lies in its ability to address the buyer's concerns and demonstrate flexibility on the part of the seller. It shows that the seller values the customer's business and is willing to make adjustments to meet their needs. In many cases, a well-timed selling concession can be the difference between a lost sale and a successful transaction.Moreover, it is important for sellers to understand the psychology behind selling concessions. Buyers often feel more empowered when they perceive that they have negotiated a better deal. By offering a selling concession, sellers can enhance the buyer's satisfaction and increase the likelihood of repeat business. Customers who feel they have received a good deal are more likely to return for future purchases and recommend the seller to others.However, sellers must also be cautious when making selling concessions. It is essential to ensure that the concessions do not undermine the value of the product or service being offered. For example, if a seller frequently offers significant discounts, it may lead customers to question the quality of the product. Therefore, it is vital to strike a balance between making attractive concessions and maintaining the perceived value of the offering.In conclusion, selling concessions play a pivotal role in the sales process. They serve as a tool for negotiation, allowing sellers to navigate objections and facilitate transactions. By understanding the concept of selling concessions and applying them strategically, sellers can enhance their effectiveness and build stronger relationships with their customers. Ultimately, the art of making effective selling concessions can lead to increased sales, customer loyalty, and long-term business success.

在商业世界中，理解各种术语对于成功至关重要。其中一个常常出现在销售和谈判中的术语是销售让步。销售让步指的是卖方为说服买方完成交易而做出的妥协。这可以采取多种形式，例如提供折扣、提供额外服务，甚至包括免费附加产品。销售让步的本质在于创造一个双赢的局面，使双方对结果感到满意。例如，考虑一个场景，其中一位顾客有兴趣购买一辆汽车，但由于价格犹豫不决。一位经验丰富的销售人员可能会通过略微降低价格或提供第一年的免费维护服务来提供销售让步。这不仅使交易对买家更具吸引力，还帮助卖方完成销售。销售让步的有效性在于其能够解决买家的担忧，并展示卖方的灵活性。它表明卖方重视客户的业务，并愿意做出调整以满足他们的需求。在许多情况下，及时的销售让步可能是失去销售和成功交易之间的区别。此外，卖方还必须谨慎对待销售让步。确保让步不会削弱所提供产品或服务的价值至关重要。例如，如果卖方频繁提供大幅折扣，可能会导致客户质疑产品的质量。因此，在做出吸引人的让步与保持产品的感知价值之间取得平衡至关重要。总之，销售让步在销售过程中发挥着关键作用。它们作为谈判的工具，使卖方能够应对异议并促进交易。通过理解销售让步的概念并进行战略性应用，卖方可以提高自己的有效性并与客户建立更强的关系。最终，进行有效的销售让步的艺术可以导致销售增加、客户忠诚度提升和长期的商业成功。