indirect competitor

简明释义

间接竞争者

英英释义

An indirect competitor is a business or entity that offers products or services that are different from, but can fulfill the same need or desire as another business's offerings.

间接竞争者是指提供与另一家企业的产品或服务不同,但可以满足相同需求或欲望的业务或实体。

例句

1.When analyzing the market, it's important to identify your indirect competitors 间接竞争者 who may not sell the same product but attract the same customer base.

在分析市场时,识别你的间接竞争者 间接竞争者是很重要的,他们可能不销售相同的产品,但吸引相同的客户群。

2.A gym might consider yoga studios as indirect competitors 间接竞争者 because they provide fitness alternatives.

健身房可能会将瑜伽工作室视为间接竞争者 间接竞争者,因为它们提供了健身替代方案。

3.In the coffee shop industry, a bakery can be considered an indirect competitor 间接竞争者 because it offers alternative products that customers might choose instead of coffee.

在咖啡店行业,面包店可以被视为一个间接竞争者 间接竞争者,因为它提供了顾客可能选择的替代产品。

4.In the smartphone market, companies that produce tablets can be classified as indirect competitors 间接竞争者 since they target similar consumer needs.

在智能手机市场,生产平板电脑的公司可以被归类为间接竞争者 间接竞争者,因为它们针对类似的消费者需求。

5.Streaming services like Netflix see traditional cable TV as an indirect competitor 间接竞争者 since both offer entertainment options.

像Netflix这样的流媒体服务将传统有线电视视为一个间接竞争者 间接竞争者,因为两者都提供娱乐选择。

作文

In the world of business, understanding competition is crucial for success. Companies often focus on their direct competitors, those who offer similar products or services targeting the same customer base. However, it is equally important to consider what is known as an indirect competitor. An indirect competitor is a business that offers different products or services but still competes for the same consumer spending. For instance, if you own a coffee shop, your direct competitors are other coffee shops in the area. Yet, an indirect competitor could be a bakery or a fast-food restaurant that also attracts customers looking for a quick snack or breakfast option.Understanding the dynamics of indirect competitors can provide valuable insights into market trends and consumer behavior. These businesses may not offer the same products, but they fulfill similar needs or desires among consumers. For example, when people seek a caffeine fix, they might choose between a coffee shop, a convenience store selling energy drinks, or even a tea house. Each of these options represents an indirect competitor in the broader context of beverages.Analyzing indirect competitors helps businesses identify potential threats and opportunities. If a new bakery opens nearby, it could draw away some customers who might have otherwise visited your coffee shop. Therefore, it is essential to monitor these indirect competitors closely. Understanding their marketing strategies, product offerings, and customer engagement tactics can inform your own business decisions.Moreover, recognizing indirect competitors allows companies to differentiate themselves in the marketplace. By offering unique products or exceptional customer service, businesses can create a niche that sets them apart from both direct and indirect competitors. For instance, a coffee shop might introduce a loyalty program or exclusive blends that cater specifically to its target audience, thereby reducing the likelihood of losing customers to an indirect competitor.Additionally, indirect competitors can inspire innovation within a business. Observing how other industries attract and retain customers can lead to fresh ideas. A coffee shop might notice that a local gym offers smoothie bowls and decide to create a healthier menu option that appeals to health-conscious consumers. This adaptation not only addresses competition but also broadens the customer base by attracting those who may not typically visit a coffee shop.In conclusion, while direct competition is often the primary focus for many businesses, paying attention to indirect competitors is equally important. By understanding who these indirect competitors are and how they operate, businesses can better position themselves in the market, innovate their offerings, and ultimately enhance their customer experience. Embracing the concept of indirect competitors can lead to greater strategic planning and more robust growth in an ever-evolving business landscape.

在商业世界中,理解竞争对成功至关重要。公司通常关注直接竞争者,即那些提供相似产品或服务并针对相同客户群体的公司。然而,考虑被称为间接竞争者的公司同样重要。间接竞争者是指那些提供不同产品或服务但仍然争夺相同消费者支出的企业。例如,如果你拥有一家咖啡店,你的直接竞争者是该地区的其他咖啡店。然而,一家面包店或快餐店也可能是间接竞争者,因为它们同样吸引寻找快速小吃或早餐选项的顾客。理解间接竞争者的动态可以提供有关市场趋势和消费者行为的宝贵见解。这些企业可能不提供相同的产品,但它们满足消费者的相似需求或欲望。例如,当人们寻求咖啡因时,他们可能会在咖啡店、便利店出售的能量饮料或茶馆之间进行选择。每一个选项都在更广泛的饮品背景下代表了一个间接竞争者。分析间接竞争者可以帮助企业识别潜在威胁和机会。如果附近开了一家新的面包店,它可能会吸引一些原本会光顾你咖啡店的顾客。因此,密切关注这些间接竞争者至关重要。了解他们的营销策略、产品供应和客户参与方式可以为你的商业决策提供信息。此外,识别间接竞争者使公司能够在市场中实现差异化。通过提供独特的产品或卓越的客户服务,企业可以创造出一种与直接和间接竞争者区分开的利基市场。例如,一家咖啡店可能会推出忠诚度计划或专属混合饮品,特别迎合其目标受众,从而降低客户流失到间接竞争者的可能性。此外,间接竞争者也可以激发企业创新。观察其他行业如何吸引和留住客户可以带来新鲜的想法。一家咖啡店可能会注意到当地健身房提供果昔碗,并决定创建一个健康菜单选项,以吸引注重健康的消费者。这种适应不仅应对了竞争,还通过吸引那些通常不会光顾咖啡店的顾客来扩大客户基础。总之,尽管直接竞争通常是许多企业的主要关注点,但关注间接竞争者同样重要。通过理解这些间接竞争者是谁以及他们如何运作,企业可以更好地在市场中定位自己,创新产品,并最终提升客户体验。接受间接竞争者的概念可以导致更大的战略规划和在不断发展的商业环境中更强劲的增长。

相关单词

indirect

indirect详解:怎么读、什么意思、用法

competitor

competitor详解:怎么读、什么意思、用法