protective price

简明释义

保护价格

英英释义

例句

1.The company set a protective price to safeguard its market share against competitors.

公司设定了一个保护性价格以保护其市场份额免受竞争对手的侵害。

2.To avoid a price war, the manufacturer established a protective price for its new products.

为了避免价格战，制造商为其新产品设定了一个保护性价格。

3.Investors often look for a protective price when entering volatile markets.

投资者在进入波动市场时，通常会寻找一个保护性价格。

4.The retailer introduced a protective price strategy to prevent losses during the holiday season.

零售商推出了一个保护性价格策略，以防止在假日季节期间的损失。

5.A protective price can help maintain customer loyalty in challenging economic times.

在经济困难时期，保护性价格可以帮助维持客户忠诚度。

作文

In the world of economics, prices play a crucial role in determining the success of businesses and the overall market dynamics. One important concept that often arises in discussions about pricing strategies is the protective price. A protective price is essentially a price point set by a company to safeguard its market position and ensure profitability while facing competitive pressures. This strategy is particularly relevant in industries where competition is fierce and profit margins are tight.To understand the significance of a protective price, it is essential to consider the various factors that influence pricing decisions. Companies must take into account production costs, market demand, and competitor pricing when determining their pricing strategies. By setting a protective price, companies aim to create a buffer against potential losses that could arise from price wars or aggressive competition.For example, let’s consider a smartphone manufacturer that has established a strong brand presence in the market. If competitors begin to lower their prices significantly, the manufacturer may choose to implement a protective price strategy. By doing so, they can maintain their profit margins while also signaling to consumers that their product is of higher quality, justifying the higher price. This approach not only helps in retaining existing customers but also attracts new ones who value quality over cost.Furthermore, a protective price can also serve as a deterrent for new entrants into the market. When established companies set their prices at a level that ensures profitability, it becomes challenging for new competitors to enter the market without incurring losses. This creates a more stable market environment and can lead to long-term benefits for established players.However, setting a protective price is not without its challenges. Companies must carefully analyze market conditions and consumer behavior to avoid alienating their customer base. If a protective price is perceived as too high, it may drive customers to seek alternatives, ultimately harming sales. Therefore, businesses need to strike a balance between protecting their interests and remaining competitive.Moreover, the concept of a protective price is not limited to just one industry. It can be applied across various sectors, including retail, technology, and even agriculture. For instance, farmers might set a protective price for their crops to ensure they cover production costs and sustain their livelihoods amidst fluctuating market prices.In conclusion, the idea of a protective price is a vital aspect of pricing strategy in today's competitive landscape. It allows companies to safeguard their market position, maintain profitability, and deter new entrants while navigating the complexities of supply and demand. Understanding and effectively implementing a protective price can be the difference between success and failure in a highly competitive market. As businesses continue to evolve, the ability to adapt pricing strategies, including the use of protective price, will remain a key factor in achieving long-term sustainability and growth.

在经济学的世界中，价格在决定企业成功和整体市场动态方面发挥着至关重要的作用。一个重要的概念经常出现在关于定价策略的讨论中，那就是保护性价格。保护性价格本质上是公司设定的一个价格点，用以保护其市场地位，并确保在面临竞争压力时的盈利能力。这一策略在竞争激烈、利润率紧张的行业中特别相关。要理解保护性价格的重要性，必须考虑影响定价决策的各种因素。公司在确定定价策略时，必须考虑生产成本、市场需求和竞争对手的定价。通过设定保护性价格，公司旨在为可能因价格战或激进竞争而导致的潜在损失创造缓冲。例如，让我们考虑一家在市场上建立了强大品牌存在感的智能手机制造商。如果竞争对手开始大幅降低价格，该制造商可能会选择实施保护性价格策略。通过这样做，他们可以维持利润率，同时向消费者传达其产品质量更高，从而证明其较高的价格是合理的。这种方法不仅有助于保留现有客户，还能吸引那些重视质量而非成本的新客户。此外，保护性价格还可以作为新进入市场者的威慑。当成熟公司将价格设定在确保盈利的水平时，新竞争者在不遭受损失的情况下进入市场将变得具有挑战性。这创造了一个更稳定的市场环境，并可能为成熟参与者带来长期利益。然而，设定保护性价格并非没有挑战。公司必须仔细分析市场条件和消费者行为，以避免疏远他们的客户基础。如果保护性价格被认为过高，可能会驱使客户寻求替代品，最终损害销售。因此，企业需要在保护自身利益与保持竞争力之间找到平衡。此外，保护性价格的概念并不限于某一行业。它可以应用于各个行业，包括零售、科技甚至农业。例如，农民可能会为其农作物设定保护性价格，以确保覆盖生产成本并在市场价格波动中维持生计。总之，在当今竞争激烈的市场环境中，保护性价格的概念是定价策略的重要组成部分。它使公司能够保护其市场地位，维持盈利能力，并在应对供需复杂性时威慑新进入者。理解并有效实施保护性价格可能是成功与失败之间的区别。随着企业的不断发展，适应定价策略的能力，包括使用保护性价格，将继续成为实现长期可持续性和增长的关键因素。