sales by brand
简明释义
按牌子买卖
英英释义
Sales by brand refers to the total revenue generated from products sold under a specific brand name within a certain period. | 按品牌销售指的是在特定时间内,某一品牌名称下所售产品所产生的总收入。 |
例句
1.During the meeting, we discussed the sales by brand and identified key areas for improvement.
在会议期间,我们讨论了品牌销售情况并确定了改进的关键领域。
2.Our dashboard provides real-time insights into sales by brand, allowing us to react quickly to trends.
我们的仪表盘提供实时的品牌销售洞察,使我们能够迅速对趋势做出反应。
3.The report showed the sales by brand for the last quarter, highlighting which brands performed best.
报告显示了上个季度的品牌销售情况,突出了哪些品牌表现最佳。
4.The sales by brand data revealed that Brand A had a significant increase in customer interest.
品牌销售数据显示,A品牌的客户兴趣显著增加。
5.We need to analyze the sales by brand to determine our marketing strategy for next year.
我们需要分析品牌销售数据,以确定明年的营销策略。
作文
In today's competitive market, understanding consumer behavior is crucial for businesses aiming to thrive. One significant aspect of this understanding is analyzing sales by brand, which refers to the total revenue generated by each brand within a specific period. This metric can provide invaluable insights into market trends, consumer preferences, and the overall health of a brand in the marketplace. By closely monitoring sales by brand, companies can make informed decisions about product development, marketing strategies, and inventory management.For instance, a company that produces various types of beverages may notice that their organic juice brand is outperforming their traditional soda line. By examining the sales by brand data, they can identify the growing trend towards healthier options among consumers. This insight could lead them to invest more resources into the organic juice line, perhaps by expanding their product range or increasing marketing efforts aimed at health-conscious consumers.Moreover, sales by brand analysis allows businesses to identify seasonal trends. For example, a brand may experience a surge in sales during the summer months due to increased demand for refreshing drinks. By recognizing these patterns, companies can better prepare their inventory and marketing strategies to capitalize on peak seasons. This proactive approach not only maximizes profits but also enhances customer satisfaction by ensuring that popular products are readily available.In addition to identifying trends, sales by brand can also highlight underperforming products. If a particular brand consistently shows low sales figures, it may indicate a need for reevaluation. Businesses can investigate whether the product lacks visibility in the market, if it is priced too high, or if consumer preferences have shifted away from that type of product. Addressing these issues promptly can prevent further losses and allow companies to pivot their strategies effectively.Furthermore, understanding sales by brand is essential for competitive analysis. Companies can compare their sales figures against those of their competitors to gauge their position in the market. If a rival brand is consistently outpacing others, it may be beneficial to analyze their marketing tactics, product offerings, and customer engagement strategies. This competitive intelligence can inform a company's strategy, enabling them to adapt and innovate in response to market demands.In conclusion, the analysis of sales by brand is a vital component of modern business strategy. It provides insights into consumer preferences, identifies trends, highlights areas for improvement, and enables competitive analysis. As markets continue to evolve, businesses that leverage this data will be better positioned to meet consumer needs and achieve sustainable growth. Therefore, investing time and resources into understanding sales by brand is not just advantageous but necessary for success in today's fast-paced commercial landscape.
在当今竞争激烈的市场中,理解消费者行为对希望蓬勃发展的企业至关重要。这种理解的一个重要方面是分析按品牌销售,即在特定时间内每个品牌产生的总收入。这个指标可以提供对市场趋势、消费者偏好和品牌在市场上整体健康状况的宝贵洞察。通过密切监测按品牌销售,公司可以就产品开发、营销策略和库存管理做出明智的决策。例如,一家生产各种饮料的公司可能会注意到他们的有机果汁品牌表现优于传统汽水系列。通过检查按品牌销售数据,他们可以识别出消费者对更健康选择的日益趋势。这一洞察可能会导致他们将更多资源投入到有机果汁系列中,也许通过扩大产品范围或增加针对健康意识消费者的营销力度。此外,按品牌销售分析还允许企业识别季节性趋势。例如,一个品牌可能在夏季由于需求增加而经历销售激增。通过认识到这些模式,公司可以更好地准备他们的库存和营销策略,以利用高峰季节。这种主动的方法不仅最大化利润,还通过确保热门产品随时可用来提高客户满意度。除了识别趋势之外,按品牌销售还可以突出表现不佳的产品。如果某个品牌的销售数字持续较低,这可能表明需要重新评估。企业可以调查该产品在市场上的能见度是否不足,价格是否过高,或者消费者偏好是否已转向其他类型的产品。及时解决这些问题可以防止进一步损失,并使公司能够有效地调整策略。此外,理解按品牌销售对于竞争分析至关重要。公司可以将自己的销售数字与竞争对手进行比较,以衡量自己在市场中的位置。如果一个竞争品牌始终超越其他品牌,分析他们的营销策略、产品供应和客户参与策略可能是有益的。这种竞争情报可以为公司的战略提供信息,使他们能够适应并根据市场需求进行创新。总之,按品牌销售的分析是现代商业战略的重要组成部分。它提供了对消费者偏好的洞察,识别趋势,突出改进领域,并使竞争分析成为可能。随着市场的不断演变,利用这些数据的企业将更好地满足消费者需求,实现可持续增长。因此,投资时间和资源来理解按品牌销售不仅是有利的,而且在当今快速变化的商业环境中是必要的。
相关单词